An effective ecodesign approach is based on four fundamental concepts.
To preserve, protect, and contain a product
To facilitate handling, transport, and storage
To inform, sell, and market
A central idea: The packaging-product pairingThe characteristics of the packaging must always correspond to the specific needs of the product it contains: The two are interdependent. |
Different types of packaging are used to ensure the shipping, commercialization, consumption, and use of products. You need to understand the entire life cycle of the packaged product in order to integrate environmental criteria into an ecodesign approach.
Preferred shipping method
A company can use various means to validate a packaging’s usage scenario, such as consumer surveys and product test groups. |